By Nitish Singh,Arun Pereira
* First, to give a evaluation and survey effects on standardization/localization matters at the web
* moment, to give a scientifically confirmed framework to layout culturally tailored overseas web pages, and supply sellers and net designers with useful net localization tools
* 3rd, to teach readers the facility and effectiveness of culturally personalized websites
This is the 1st e-book to handle the difficulty of web site standardization, localization—or what the authors discuss with as “cultural customization”. Little facts has been gathered to teach even if overseas shoppers wish to browse and purchase from standardized international web content or web pages tailored to neighborhood cultures. The Culturally personalized site presents insights into even if the internet is a culturally impartial medium of communique or a medium impregnated with cultural values. additionally provided is empirical proof to whether neighborhood shoppers want standardized web pages or web content tailored to their culture.
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Extra resources for The Culturally Customized Web Site: Customizing Web Sites for the Global Marketplace
The Culturally Customized Web Site: Customizing Web Sites for the Global Marketplace by Nitish Singh,Arun Pereira